The Ofgem Energy Price Cap
The Ofgem Energy Price Cap Explained: October 2025 Update
This guide works because it mirrors how real users search and decide. It opens with a clear H1 + datestamped update (“October 2025”) and a Key Data Summary so readers get the number they came for in seconds.
A scannable table of contents then signposts everything else – rates, standing charges, methodology, history, forecasts, FAQs – letting different user intents jump straight to answers. This reduces pogo-sticking and improves time on page.
Crucially, the “Latest Rates” section translates the cap into unit rates + standing charges, not just the headline bill – exactly what comparison-minded readers (and journalists) need. The “How it’s calculated” and “Why it changed” sections add credibility by unpacking drivers like wholesale, network and policy costs.
It then pivots from information to action with decision support: fixed-tariff considerations, support schemes, usage reduction – and a strategic “Beyond the Price Cap” pathway that aligns neatly with Infinity’s services (solar + battery), capped by clear CTAs.
Why this is effective for Infinity Energy Services:
Meets intent fast → builds trust, reduces bounce.
Depth + clarity → positions Infinity as the adult in the room.
Value ladder → from facts → options → solutions Infinity provides.
Evergreen URL in Guides → compounding SEO value with each quarterly refresh.
This is the kind of authority content I create: structured for UX, rigorous on facts, and engineered to convert – without sounding salesy.











